Trump Media Holds Over $1.3 Billion in Bitcoin as Crypto Strategy Expands

Trump Media and Technology Group (TMTG), the media company linked to U.S. President Donald Trump, has disclosed holding more than 11,500 Bitcoin valued at over $1.3 billion. This marks its largest confirmed crypto allocation and positions TMTG among the biggest corporate holders of Bitcoin globally. The move follows the company’s strategic decision to adopt Bitcoin as a core reserve asset, aimed at reducing reliance on traditional financial institutions that it claims have subjected it to discrimination and scrutiny.

TMTG’s pivot toward cryptocurrency mirrors a broader trend of companies using Bitcoin to safeguard against perceived risks in the banking system. Beyond Bitcoin, the company also reported owning around 756 million Cronos (CRO) tokens, valued at approximately $110 million. This investment highlights its growing partnership with Crypto.com, which has led to several blockchain-based initiatives, such as crypto exchange-traded products and promotional collaborations designed to enhance the firm’s digital presence.

Despite its significant crypto holdings, TMTG continues to face financial headwinds. The company posted a $54.8 million net loss in the third quarter of 2025, underscoring that its crypto strategy has served more as a political and operational statement than a short-term profit driver. Meanwhile, the Trump family and affiliated ventures have also ramped up their crypto exposure. Reports from Arkham Intelligence show Trump personally holds about $861,000 in digital assets, while related projects—including World Liberty Financial and Official Trump Meme—collectively control billions in cryptocurrencies. Together, these holdings signal a coordinated embrace of digital assets, reflecting the administration’s growing commitment to crypto as both a financial tool and a national policy priority.