Eric Trump Joins Metaplanet’s Advisory Board to Boost Bitcoin Adoption

Tokyo-based Metaplanet has appointed Eric Trump to its newly formed Strategic Board of Advisors, marking a significant move in its mission to become a global leader in Bitcoin (BTC) treasury management. The company announced the appointment on Friday, highlighting Trump’s business acumen, enthusiasm for Bitcoin, and experience in the global hospitality industry.

Simon Gerovich, Representative Director of Metaplanet Inc., expressed excitement over the addition, stating, “We are honored to welcome Eric Trump as the first member of our Strategic Board of Advisors and look forward to having him at our annual meeting.” Gerovich emphasized Trump’s potential to contribute valuable insights as Metaplanet accelerates its Bitcoin-focused vision.

Eric Trump, the son of former U.S. President Donald Trump, has recently become more active in the crypto space. His growing involvement follows the launch of World Liberty Financial in September 2024—a Trump family crypto venture. Since then, Trump has voiced strong support for both Bitcoin and Ethereum (ETH), frequently endorsing crypto investing on X (formerly Twitter).

Metaplanet currently holds over 3,200 BTC. The company most recently added 150 BTC on March 18, valued at approximately ¥1.8 billion (around $12.5 million USD at the time). The strategic advisory board is expected to include several influential thought leaders, although specific names have not been disclosed.

With Trump’s appointment, Metaplanet continues positioning itself as a key player in corporate Bitcoin adoption, aligning with a broader trend of institutional interest in digital assets. As global attention toward BTC grows, the company’s strategic moves signal a deeper commitment to crypto innovation and leadership.