BitMine Targets $400M Annual Income From Ethereum Staking and Bets on MrBeast for Growth

BitMine, known as the world’s largest Ethereum treasury firm, is projecting more than $400 million in annual pre-tax income from its massive Ethereum holdings, according to comments made by chairman Thomas Lee at the company’s shareholder meeting on Thursday. The forecast is based largely on staking returns generated from BitMine’s approximately $13 billion worth of ETH, highlighting how institutional Ethereum staking is becoming a major revenue driver in the crypto industry.

Lee also revealed that BitMine likely saved around $400 million on its ether accumulation strategy over the past several months. He attributed this cost efficiency to the execution strategy designed by investment advisory firm MOZAYXX in collaboration with veteran market technician Tom DeMark. Despite these savings, BitMine’s Ethereum position currently shows about $2.3 billion in unrealized losses, reflecting the volatility of the crypto market since the firm began buying ETH in July.

Beyond Ethereum, BitMine is drawing attention for its aggressive expansion strategy. Lee addressed the company’s recently disclosed $200 million investment in a media business led by YouTube megastar MrBeast, calling the deal a “no-brainer.” He said BitMine expects a potential 10x return, describing MrBeast as the defining content creator of the current generation.

According to Lee, the partnership could help bridge Ethereum and blockchain technology with younger audiences, including Gen Z, Gen Alpha, and millennials. Potential collaborations may include sponsorship of MrBeast’s flagship show, Beast Games, as well as participation in future consumer products developed by the media company.

In addition, BitMine is planning to launch a mobile app and pursue high-risk, high-reward investments in the tokenization sector. These “moonshot” initiatives signal the firm’s ambition to diversify beyond Ethereum treasury management while leveraging its crypto expertise. Overall, BitMine’s strategy reflects growing institutional confidence in Ethereum staking, digital media partnerships, and blockchain-driven innovation as long-term growth engines.