Bitcoin soared to a new all-time high on Wednesday, reaching $111,988.20, as a surge in institutional demand and growing risk appetite fueled bullish momentum. The world’s largest cryptocurrency was last trading at $111,303.50, up 2.2% on the day.
The historic rally comes as institutional investors continue increasing their exposure to Bitcoin, with major corporations adding BTC to their treasury portfolios and exchange-traded funds (ETFs) seeing strong inflows. Strategy Inc. (NASDAQ:MSTR) remains a leading example, while GameStop Corp. (NYSE:GME) recently joined the list of corporate buyers following board approval for Bitcoin purchases earlier this year.
Further boosting sentiment, Trump Media & Technology Group (NASDAQ:DJT) filed a proposal with the U.S. Securities and Exchange Commission on Tuesday to launch a “Crypto Blue Chip ETF,” following two previous ETF filings last month. These developments highlight growing mainstream adoption and Bitcoin’s appeal as an institutional-grade asset.
ETF momentum, corporate treasury accumulation, and relatively supportive U.S. crypto policy are all reinforcing Bitcoin’s long-term investment thesis. However, some profit-taking occurred late in the session, and investor sentiment was slightly dampened by concerns over new U.S. tariffs expected to take effect on August 1.
Looking ahead, attention is turning to “Crypto Week,” starting July 14 in Washington, D.C., where lawmakers are set to advance several key bills aimed at regulating digital assets. Market participants expect the outcome to shape the future regulatory landscape for cryptocurrencies in the United States.
With institutional interest at all-time highs and potential regulatory clarity on the horizon, Bitcoin’s momentum appears poised to continue despite near-term volatility tied to macroeconomic developments.
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